What’s in a Name? Defining Donors, Members and Subscribers

July 1, 2015

By now we all know that you say tomato and I say to-mah-to, and we’ve agreed to disagree over potatoes and po-tah-toes, but if you work in a nonprofit with a diverse revenue sources, you might struggle with defining your constituent groups. Are they members? Subscribers? Donors? Does it matter? — Actually, it does.

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What Drives Fundraising Efficiency? A Look At Our Latest White Paper

June 24, 2015

I recently had the good fortune of sitting down with Mary Hunter from JDRF to conduct a webinar on ways to maximize fundraising efficiency as part of protecting the bottom line of your nonprofit. Every business has to ensure they watch their bottom line in order to generate the types of profits their shareholders desire…..we all know that. But a nonprofit has an even more important reason to focus on the bottom line: Ensuring as much money as possible goes to supporting their mission.

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2015 Central Iowa Heart Walk

We Walked. We Donated. We Saved Lives.

June 23, 2015

On June 13, CDS Global sponsored the 2015 Central Iowa Heart Walk, a 5K in downtown Des Moines that raised over $400,000 to fund the mission of the American Heart Association. With over 3,500 financial supporters and nearly 5,000 walkers, the 2015 Central Iowa Heart Walk is sure to impact the lives of many fighting heart disease and stroke.

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One Day, Countless Lessons – Fundraising Day in NYC

June 18, 2015

I was able to attend the Fundraising Day in New York. This an annual event that is organized and hosted by the NYC Chapter of the Association of Fundraising Professionals. It is the largest one day even on fundraising in the world.

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CDS Global is Proud to Sponsor Heart Walk 2015!

June 12, 2015

Tomorrow, CDS Global will participate in the 2015 Central Iowa Heart Walk, a leisurely 5K in downtown Des Moines that will provide a strong financial impact for a great cause. A proud sponsor of the event as well as our nonprofit client, CDS Global has significantly amped up our campaign initiatives by hosting two events prior to the walk in attempt to garner support and awareness for such a great cause.

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What are three things to know about the media industry

What are Three Things To Know About Data & Digital in the Media Industry?

June 5, 2015

Learn three key highlights from the study on the state of the media industry. Media Marketing Manager Casey Rush, outlines what you need to know from this comprehensive report provided by CDS Global and Folio. Hint: It’s all about digital and data folks!

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Donate to Higher Education

Fundraising Strategies for Higher Education – A Millennial Edition

May 28, 2015

Even though higher education fundraising continues to grow, universities and colleges will need to learn how to appeal to millennials. CDS Global’s Justin Morrow outlines three strategies that nurture young alumni and keep them connected to their schools.

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How Lowering Higher Education Operational Expenses Can Lower Tuition

May 14, 2015

Higher educational institutions are having to increase student tuition in large part to cover operational and fundraising expenses. Outsourcing gift processing, mail acknowledgement and using donor data more effectively can help bring these expenses down and potentially slow the rise of tuitions.

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AFP Mid-American Conference

Review of the 2015 AFP MAC Conference

May 14, 2015

The 2015 Mid America Conference on Fundraising showed us the fundraising game is alive and well in the Midwest.

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